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The Little Girl Who Gave Zero Fucks

By Amy Kean (author) and J Milton (illustrator)

A fairy tale of everyday bravery and beautifully illustrated feminist handbook for the modern day

Feminism | Humour
125% funded
535 supporters

Publication date: November 2018

book cover
Rewards for this book are not available.

Sold out!

$30  + shipping
293 pledges


Your very own first edition hardback, plus ebook edition
$45  + shipping
105 pledges

Signed, with Zero Fucks

A signed first edition hardback, ebook edition, along with zero fucks given by author Amy Kean
$60  + shipping
13 pledges

Signed Hardback and Zero Fucks Badges

A signed first edition of the hardback hardback and a selection of #zerofucks badges for you to wear all over yourself, plus the ebook.
$60  + shipping
65 pledges

Best Friend Bundle

Two first edition hardbacks. One for you, one for an extra special friend who inspires you every day. Plus the ebook edition.
$60  + shipping
8 pledges

Limited Edition 'Clean' version

Technically the book is PG13 but we're selling a limited edition 'clean' version which uses state of the art whitening technology (!) and also fur stickers to create a book with no swears. It's limited, because we love the book as it is, but if you want the clean version for super young children before they graduate to reading F word then pledge now! Plus ebook edition
Numbers limited
$75  + shipping
29 pledges

Signed Hardback and Personalised Poem

A signed first edition of the hardback and your very own poem written about you. Just tell Amy who you are and what you give the most fucks about and let Amy do the rest. Every poem will be bespoke and completely different, created with love. As such, this pledge could very easily dominate Amy's every waking moment and potentially drive her insane.
$90  + shipping
7 pledges

Tote Bag

Your very own Zero Fucks tote bag to wear on your best shoulder with pride, plus everything at the signed level
$90  + shipping
1 pledge

Basket of Fucks

Your very own basket filled with fucks for you to give to absolutely nobody, and everything at the signed level
$105  + shipping
1 pledge

Signed Hardback and ticket to 'Stop Crying: the Festival of Zero Fucks'

A signed first edition of the hardback and a ticket to an event on Wednesday 14th February in Central London featuring a talk on Zero Fucks feminism, inspirational entertainment and music that'll make us dance like squirrels who have drunk too much gin (plus a charity donation on your behalf )
$120  + shipping
2 pledges

Goody Bag

Your very own Zero Fucks goody bag with badges, a t-shirt and tote bag plus everything at the signed level Numbers limited
$150  + shipping
5 pledges

High Quality Zero Fucks Art Print

An A3 print of any scene and quote from the book of your choice, to be placed upon the nicest wall in your house or office, plus everything at the signed level
$450  + shipping
3 pledges

Personalised Zero Fucks Art Print

An A4 illustrated print of you in Elodie-Rose's world. It could be you, or it could be your kid. An illustration of your kid would be easier and less weird, but either way it'll be fucking magical. Plus everything at the signed level.
$1,125  + shipping
1 pledge

Agency/Corporate Pledge

10 books and a talk from Amy Kean on the story and background of the book, what a 'zero fucks future' would look like, and how to apply this thinking to your everyday professional lives. This talk is suitable for both men and women of course!
$3,000  + shipping
1 pledge

Corporate Sponsorship

100 copies of the book to sell in your store, coffee shop or illegal boot sale plus your company name printed in the front of the book as special thanks

Frequently Asked Questions

How long will it take for my book to get dispatched?

For books in stock we usually dispatch orders within a few working days. You will receive a dispatch email when your order is on the way.

Where can I get my book delivered to?

We have temporarily stopped taking orders for published books going to EU destinations due to BREXIT restrictions, but we deliver to most other countries worldwide. Enter your delivery address during checkout and we'll display the shipping cost when we know where to send your book. If your country does not appear on the list we are not currently taking orders to that destination.

If I buy an ebook, when will I receive this?

Ebook files are sent via email after checkout, or you can download them from your Unbound account.

Where can I buy a copy if there's none available through the Unbound website?

The book should be available to order from most bookshops, or you can support your local bookshop online by ordering from

The book is sold out on the Unbound website, where can I buy a copy?

You can order from most good bookstores. We recommend using Hive to support your local independent book shop.

Still have a question? Visit our Help Centre to find out more.

This is the story of a brave young girl, Elodie-Rose, who one day decides to change the world and keep all her fucks in her basket.

Waaaaaaait a minute. You’re confused. What are fucks, you ask? It’s quite simple, really. Fucks are her self-esteem; all her happy, sad and wonderful thoughts that sit in her basket. That sit in every girl’s basket! And every girl must give these fucks away every time someone asks.

One day Elodie-Rose decides to break rank and find out what happens if those fucks stay where they are…

“Hello to you, hello from me! 
We’ve just one life, not two or three… 
have you ever wondered what would be 
if you took your fucks and set them free?

Would your head explode? Nose disappear? 
Would weeds start growing behind your ears? 
I wonder what everybody would say 
if you showed how brave you are, one day.

If you grew so tall, everybody saw 
that you are destined for much, much more. 
When your heart is heavy and your story sucks
be the little girl who gave zero fucks.”

The Little Girl Who Gave Zero Fucks will be a lovingly produced, full colour hardback book of 60 pages with colour printed endpapers and bookmark ribbon. It's a sing-songy love song to life, illustrated in the style of a ‘dystopian Millie Molly Mandy’ and made to be remembered. The Little Girl Who Gave Zero Fucks should sit on your bedside table and be read every morning and every night and in the middle of the day, too. We're living in very strange times, and this book provides a welcome antidote to all the hate and resistance to positive change.

Writing Through

10% of the author's proceeds from the book will be donated to the charity Writing Through: an organisation that helps to build confidence in children and women through teaching of creative writing. Based in Cambodia and Singapore, Writing Through runs workshops and training courses in poetry, short story writing and presentation skills to boost self-esteem in those individuals who need to work hard to get their voice heard.


Quick select rewards

$30  + shipping
293 pledges


Your very own first edition hardback, plus ebook edition
$45  + shipping
105 pledges

Signed, with Zero Fucks

A signed first edition hardback, ebook edition, along with zero fucks given by author Amy Kean
  • 9th February 2019 You’re my Number One

    Actually, no. Wait. I got that wrong. Sorry! The Little Girl Who Gave Zero Fucks is Amazon’s number one! Like, an actual number one bestseller. The Little Girl Who Gave Zero Fucks became an Amazon Number One bestseller this week, which due to the absence of any kind of marketing budget has blown my mind a little.

    But you are important, of course, and deserve to be high-fived by lady luck every…

    26th October 2018 TLGWGZF arrival time. GET YOUR HASHTAGS AT THE READY.

    You didn’t seriously think this was over yet? I’ve got your email address now… I’m GDPR compliant and I’m not afraid or legally prohibited to use it. (Cuts to the sound of a thousand clicks, unsubscribing.)


    But to be clear - you’re a part of something. It might be something small, something that in a week, year or a hundred years may be utterly irrelevant and no one cares, but right now you…

    11th September 2018 Your invite to the October TLGWGZF launch party. Come!

    Hello everybody!

    The time has come, the Walrus said, to talk of many things…


    Everybody who bought a copy of the book (i.e. you) is invited to come along and have a lovely time. Since it’s Hallowe’en, I’ve got an expert on witchcraft - Elisabeth Krohn, the editor…

    29th June 2018 Getcha free TLGWGZF colouring book!

    Happy Friday, Zero F*ckers!


    Yeah it is, actually. For five reasons.


    1. FLY MY PRETTY, FLY! And God speed.

    First of all, the book has gone to print. OMG. I was voluntarily making changes and adding new bits right until the last day until the very tolerant folks at Unbound had to spike my coffee with sedatives and burn my laptop, just so they could get…

    25th January 2018 'You Will Change The World.' Order an exclusive Valentine's card through Unbound!

    "What a force the world is only now seeing... just you, a wonderful human being." 

    Hello, friends! 

    A lot of people think that Valentine's Day is lame. Old-fashioned. 

    I suppose it can be depressing if your self-esteem relies on getting a truckload of roses delivered to your door every February 14th, but as an opportunity to tell people we love that we love them, I'm OK with it. 


    24th December 2017 HO HO HOW many fucks? Zero! Your essential Christmas update.

    Merry Christmas Eve and God Bless us, everyone.

    So many things to report, but I’ll keep it punchy because it's 24th December and you’re drunk already, aren’t you? You probably won’t even remember this update tomorrow.


    The total per cent is past a hundred

    Which means the book is fully funded!


    Firstly, I’d like to say thank you. It’s a unique gift, helping to make someone…

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  • Al Morris
    Al Morris asked:

    Hey, I noticed further down in the schools pledge there will be a clean version. Can you fund for this on its own? I have 4 year old girl.

    Amy Kean
    Amy Kean replied:

    Al! I'm sorry for the delay in getting back to you - I think I've found a way to get this done. I just need to update the pledges with a 'clean' option. Will reply to this question again when that's done! :-)

    Charlie Smith
    Charlie Smith asked:

    Hi Amy! I pledged for a copy of the book, but I'm buying it as a gift... is there any way to change the name that will be printed in the book from mine to another name? Would mean a lot more to her if you could!

    Unbound replied:

    Hi Charlie, You can indeed change the name in the book. Please see this help article for details on how to do this: Best wishes, Caitlin - Community Manager

    Chloé Agg
    Chloé Agg asked:

    Hi! Can you confirm the name of the protagonist? In the description she is "Elodie-Rose" but looking at the pictures of the book she seems to be called "Cecily-Rose". I'm asking as the friend I want to buy it for is called Elodie!

    Amy Kean
    Amy Kean replied:

    It's Elodie-Rose!!!!!! Good spot! The images used here are old ones. I'm so glad you're buying it for someone called Elodie! I love that name xx

    Alex Hill
    Alex Hill asked:

    Now the book is funded, do you expect deliveries to be ready for Christmas?

    Amy Kean
    Amy Kean replied:

    Hello! No I'm afraid not as the book needs to go through a final edit, design and production via a traditional publisher. However I can send you a special Christmas card that you can gift as a promise for when the books get printed? They're A5, shiny cover, have a poem in the inside. Email me at and i'll get it sorted. x

    Laurence Shapiro
    Laurence Shapiro asked:

    Is there any way to still order (esp a digital version as I'm over the Pond, in the US) a copy? All the best, Larry

    Amy Kean
    Amy Kean replied:

    Hi Laurence! Well, you can pre-order the little beauty now - Amazon might be easiest and it looks like there's a Kindle edition. I'd still recommend the hard copy though because it's a lovely little thing to keep and flick through :-)

    Alison Jenner
    Alison Jenner asked:

    Not a massive deal, but I just got my copy and while the delivery note confirms it should be a signed one,it isn't :(

    Unbound replied:

    Hi Alison, Sorry about this! The signature should be on the inside cover, but it might be that the warehouse made a mistake with your copy. Please can you email us via so we can sort this out for you? Thanks! Unbound Support