Trust Me, PR is Dead

By Robert Phillips

The Former EMEA President and CEO of the world’s largest PR firm on the end of PR

Tuesday, 28 June 2016

A Time of Disbelief

With emergence of Donald Trump as the presumptive Republican candidate in the US and the various mis-truths told by politicians campaigning for a Leave vote in the UK, politics and political leadership have sunk to a new low. It seems that it is now acceptable to lie or, as Michael Gove memorably said, to re-think "promises" only as "possibilities".

We should have seen it coming - the descent from spin into outright deceit was sadly inevitable. Here are my thoughts, picking up on the main thrust of Trust Me, PR is Dead, published in Management Today yesterday. Welcome to the post-truth age....

Please do stay in touch - and share thoughts and ideas.










Back to project page
Share on social

Top rewards

139 pledges


E-book edition.
Buy now
£20  + shipping
152 pledges


1st edition hardback and the ebook edition