Latest updates

The Mab on Tour

Tuesday, 5 April 2022


We're getting very excited as the countdown to publication of The Mab continues. The book will be out on June 9th, 2022, although Unbound supporters will be getting their copy and reward a little earlier than that.

We're going to be doing a couple of events juts before publication that I wanted to let you know about, just in case you'd like to come.

First, on May 14th, we'll be…

NEW: The Mab Postcards

Wednesday, 16 June 2021

Great news. We're making postcards from some of Max Low's incredible artwork from The Mab. The postcards will be sent to everyone who has supported The Mab when we reach 125% funded. We've settled on the first four images from the book, which are the retellings of the four branches. Here they are, with a little bit of the story that relates to the illustration. I hope you like them. 



REPOST: UPGRADE to the Mab Map Teatowel

Tuesday, 8 June 2021

I've been getting a few messages saying that the link that I posted a few days ago didn't work. The link is to help you upgrade if you have already bought a 'First Mab' or a 'Signed Mab' and want to convert it into the Teatowel Mab. So, here is the link again.

Apologies for the error. Have a great week.

REPOST: UPGRADE to the Mab Map Teatowel

Tuesday, 8 June 2021

I've been getting a few messages saying that the link that I posted a few days ago didn't work. The link is to help you upgrade if you have already bought a 'First Mab' or a 'Signed Mab' and want to convert it into the Teatowel Mab. So, here is the link again.

Apologies for the error. Have a great week.

PRESENTING... The Mab Map Teatowel

Wednesday, 2 June 2021

The Mab merchandise team has outdone itself this time. They have created a teatowel featuring the beautiful map that will appear at the front of The Mab. The map has been lovingly created by the brilliant Max Low and features moments from all the stories in The Mab.

If you have already bought a 'First Mab' or a 'Signed Mab' then you can easily upgrade. Find out how here 


Stories From The Mab - SNEAK PEEK

Sunday, 2 May 2021


Exciting news. I'm going to be taking part in the Ponty Kids' Book Festival on Sunday 16th May (11am). I'll be chatting with Hanan Issa, who wrote the Culhwch and Olwen story for The Mab. We'll be talking all about The Mab and will be giving the first public readings of some of our stories. It's all online so you can come along from the comfort of your own home. Save your place by going…

International Children's Book Day

Friday, 2 April 2021


Today (April 2nd) is International Children's Book Day. To celebrate I sat down (virtually) and chatted (virtually) with Sophie Anderson. Sophie won last year's Wales Book of the Year and her brilliant book, The Girl Who Speaks Bear, has been shortlisted for this year's Carnegie Medal. Sophie is retelling Branwen's story for The Mab and I wanted to chat to her about how she went about writing…

Get Your Hands On Some Beautiful Mab Artwork

Tuesday, 16 March 2021

Hello there,

I hope you're having a good March. We've been really busy here at The Mab HQ. Stories are being written and illustrations are being drawn. We've set ourselves a deadline of the end of April to get everything ready to take to the design phase. Hopefully, we'll then be able to let everyone know when the book will be coming out.

I just wanted to let you know about an exciting new pre…

Happy St David's Day! Dydd Gŵyl Dewi Hapus!

Monday, 1 March 2021


As a little St David's Day treat, we wanted to share some really exciting news about The Mab. We're deep into the writing and editing phase of the book at the moment and all our authors are working hard to retell each of the stories of the Mabinogion. It's so exciting to see the stories take shape and the book begin to come together. And, as each story is edited, our wonderful illustrator…

The Mab Will Be Published and People Can Still Support

Wednesday, 20 January 2021


In case you hadn't heard, we had some amazing news last week. The Mab is going to be published. HOORAY. So, we just wanted to say a HUGE "thank you" for all your help and support so far. It feels great to be talking to all the writers about the stories that will fill this book. We'll keep you posted on how it's going with updates and let you know our proposed publication date as soon…

The Mab - Michael Sheen Will Write the Foreword

Monday, 4 January 2021

Hi there,

I'm thrilled to be able to tell you that, just before Christmas, Michael Sheen agreed to write the foreword to The Mab. It's really exciting news as Michael is such a passionate supporter of the arts and culture in Wales and the UK. We're thrilled to have him on board.

The result of this news is that we are now so close to The Mab becoming a reality. As I write, we are 88% funded…

The Mab hits 65% - Interview with Hanan Issa

Friday, 13 November 2020

Hi there,

I hope you've had a really good week. I thought you might like to know that The Mab has just hit 65% funded. This is incredible news so a big thank you to everyone who has supported. Please don't forget to share with family and friends so that we can try and get to 100%.

I thought you might like to hear a chat I had with one of our authors, Hanan Issa. Hanan is a poet based in Cardiff…

The Mab - 64%

Friday, 6 November 2020

Hi there,

I just wanted to check in and let you know that The Mab is now at 64% funded, which is amazing.

I thought I'd share a short conversation I had recently with one of The Mab authors, the incredible Cathering Johnson. Catherine is a two-time Carnegie Medal nominee, and has written a lot of historical fiction and myths for kids. One thing that we often get asked about is what changes The…

Enjoy a Spooky 10% off The Mab

Monday, 26 October 2020

I know that everyone is gearing up for Hallowe'en but have you heard of the Welsh tradition called Nos Galan Gaeaf? A night before winter's arrival, Nos Galan Gaeaf, is a night when spirits and ghosts come out to play. So, to help celebrate and keep the tradition alive, Unbound are releasing a Nos Galan Gaeaf offer code that gets you 10% off The Mab. You can use it until Nov 1st (2020) and it…

The Mab and Michael Sheen

Monday, 19 October 2020

Hi there,

I hope you're having a good start to the week. Last week, something amazing happened. Michael Sheen (yes, THAT Michael Sheen) supported The Mab. He said

"The Mab is a beautiful retelling of the Mabinogion, for children. Help new generations fall in love with Blodeuwydd, Bran the Blessed and the rest of these epic and ancient stories."

This led to us getting a lot of new supporters…

The Mab - Schools + Darren Chetty Chat (a chet-chat?)

Friday, 25 September 2020


I hope you're having a good week. I just wanted to keep you updated on the latest developments.

The Mab is all about helping new generations of kids (and adults) to find and fall in love with the ancient, beautiful, thrilling, weird stories of the Mabinogion. So, this week, we created and launched four different School Reward Levels at four different prices, which will give schools the…

The Bookplate Upgrade

Friday, 4 September 2020

Hi there,

I hope you're having a great week. My kids have gone back to school and now my house is so quiet, it's deafening. I just wanted to let you know about the new Bookplate Mab that we've just released. We had a lot of requests for an edition that will be signed by everyone and so this is what we've come up with. The bookplate will feature one of Max Low's beautiful illustrations from the…

The Mab - The First Three Weeks

Wednesday, 19 August 2020

Hi there,

I just wanted to let you know that after our first three weeks of crowdfunding, The Mab is already a third funded. This is such an unbelievable milestone and one I didn't think we'd hit mid-way through August. A few days ago, Eloise and I sat down, via the internet, and had a chat about The Mab. We nattered about our favourite Mabinogion stories, why the Lady of the Fountain is a bit…

Publication date: June 2022
143% funded
1164 backers