Wednesday, 25 January 2017
Welcome (and why I'm using Unbound)
Hello, and welcome to the Pimple Shed! I'm pretty new here too, so please bear with me as the content starts to trickle through. I'm so glad you've decided to support Pimple. I'll be sharing lots of snippets and insights from the book here over the next few weeks, but I thought that in my first post I ought to say a little something about why I wanted to use Unbound to bring this book to life. It really boils down to three things:
The model makes sense
Getting a new book by a first-time author (like me!) published is not easy. Not for a traditional publisher at least. But the Unbound model is a great deal more flexible. They can afford to take risks on unconventional projects and unproven writers. Why? Because no book gets published without first proving that demand exists. And that proof comes in the form of pre-purchases. And these pre-purchases cover the costs of publication. It's a virtuous circle that makes sense for both sides, and I fell in love with the concept the moment I heard about it. Of course, I also like the fact that my readers will have (hopefully!) played a crucial role in making the whole thing happen! Democratisation of this kind is in fact doubly relevant, because...
It's a part of the same sky
Unbound is very much a part of what I call the disruptive technology universe. If you've watched the video on the Pimple campaign page or read the book's blurb, you'll know that it's as much about examining these sorts of businesses in a satirical way as it is about telling the story of the Pimple app itself. The sorts of firms I'm talking about span finance, food, travel, accommodation and near enough everything else. They all speak in similar terms: fairness, transparency, democratisation, efficiency, and so on. Unbound is a part of this puzzle, and for that reason too it's the perfect publisher for Pimple.
The times they are a-changing
I couldn't afford to waste time in getting Pimple published. Because for all I know, the app could soon become a reality. Crazier things have happened. Only a few weeks ago I was told of the existence of a "paid dating app" in Germany by the name of Ohlala (https://www.ohlala.com/de/index.html). For Pimple to be its best self, I felt that it needed to be ahead of the curve, and I knew that Unbound could move fast. Once again, the marriage made sense.
Anyway, I thought a little background on my rationale for doing this might be useful. Please do feel free to fire away with any questions. I am at your service!