Publication date: TBC
105% funded
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Cover of Article Issue Two Collectors Edition

The second issue of the beautiful magazine celebrating British fashion & culture

Why a new fashion/lifestyle magazine?
We’re tired of huge magazines that are 80% advertising for luxury brands. British style and fashion magazines weren’t always like that (think of The Face and iD). We think British readers deserve something better, smarter and more creative. You can see what people thought of Issue One here and here

What is ARTICLE?
ARTICLE is a celebration of all things British and British-related. Published twice a year, we aim to share the things which we believe make Britain great: art, design, culture, entertainment and contemporary men’s fashion, explored from unique, intensely personal perspectives by our team of writers, photographers and creatives.

In our forthcoming Issue Two, scheduled for release in September 2013, we look at menswear's perennial tug-of-war between technology and tradition, and talk to Hancock - a very 21st century fashion brand, with a Victorian inventor's legacy at its' heart; we photograph London's local barbershops, a network of vibrant, insular communities scattered across the city; and renowned illustrator Howard Tangye, whose drawings are being collected into book form for the first time this autumn, allows us access to an archive of work which spans more than forty years. We also feature artist Rose Wylie, whose large-scale paintings are inspired by movie stills and popular culture; and our collaborator for the next installment of our 'Circular Project' will be Richard Hoey, whose photographic montages are both eye-catching and thought-provoking. And there's lots more, from beautifully-framed editorials to articles which explore everything from the unexpected dark side of children's author Beverley Nichols, to the renaissance of the (not so) humble cuppa.

We have also launched the ARTICLE mobile app. Developed in association with Mobile Acuity, the app harnesses the latest in visual search technology: capturing key images within the print magazine via mobile devices, readers will be able to access a digital destination brimming with interactive content - everything from fashion films and shorts videos to websites, product launches and other exclusives.

Would women want to read it?
We have a team of contributors that write about men’s concerns and lifestyle in a balanced, witty and intelligent way. This will give women a genuine insight into the male mind from a first person perspective. We believe women are embracing men’s fashion more than ever before - case in point a traditional menswear brand like Church's, whose simple, masculine aesthetic is becoming increasingly popular with female customers. Also our features on art, culture and entertainment are of interest to both sexes.

Why get involved?
ARTICLE is the first ever men’s magazine funded using the Unbound crowd-funding model. By asking our readers to help fund the project, we are also offering them the opportunity to contribute ideas and concepts and thereby help to shape future publications. We do not just want readers, but people who are willing to share their passion for British style and culture with each other - and in the process form part of a historic moment in publishing.

This Collector’s Edition of the magazine can only be purchased direct through Unbound; in addition to the regular newsstand version, this edition includes an exclusive sleeve case (with your name printed on the sleeve lining), a limited edition collector’s cover, and a host of bonus materials - as well as additional digital content only available via the ARTICLE app.

Kenny Ho, Creative Director & Fashion Director
After graduating from art school, Kenny quickly became a go-to music and celebrity stylist, working with artists from David Bowie and Beyoncé to The Spice Girls, and from Cate Blanchett to David Beckham and Orlando Bloom. He has contributed to fashion titles worldwide including Vogue, Tatler, GQ, Esquire, Flaunt, Madame Figaro China, Emirates Women, Intersection and Palladium.

Rosy Tsai, Art Director & Designer

Rosy Tsai studied an MA in Communication Design at Kingston University, and since then has worked extensively in high-end luxury fashion. This has included Liberty of London's in-store magazine; brochures and advertising campaigns for Williams & Son; the Swarovski house magazine, 1895; and lookbooks for Topshop and emerging fashion designer Shao Yen. She has also developed soon-to-launch signature patterns for Kurt Geiger and Lane Crawford.

John-Michael O’Sullivan, Fashion & Design Feature Editor

John-Michael O’Sullivan is an architect and writer. A graduate of University College Dublin, he was worked in London and Milan, designing retail concepts for clients including John Rocha, Fortnum & Mason, Mercedes Benz and Crombie. Over the past four years he has contributed to titles including Fiasco, Vaga and Notion, as well as reporting from international fashion weeks for Fashion156; he also writes on film, literature and fashion history at

Sarah Martin, Art Editor
Sarah Martin is Head of Exhibitions at the Turner Contemporary gallery in Margate. She has also worked as an exhibition organiser at the Camden Arts Centre in London, and as assistant curator at the Baltic in Gateshead. She studied at the Universities of Essex and Sussex.

Samantha Lyster, Feature Writer
Samantha Lyster started her career writing about rave culture for fanzines, before training as a news reporter to cover (as she puts it), “drugs, guns and misery.” She was one of the first British journalists to cover the 9/11 attacks, reporting from New York. While working for The Times as an online editor, she began to write about food and drink. She is now deputy editor of Fresh Produce Journal, but continues to blog her own take on the world of food and home dining at

James Taylor, Feature Writer

Making people laugh is second nature to James (better known to most as Jammy); he grew up in the world of showbusiness, learning the tricks of the trade from his father, a comedian and producer. Jammy is a successful international model, having worked for the likes of Calvin Klein, Nivea and Barbour; he is also a sought-after DJ, and is currently pursuing an acting career in New York. He delivers his views on life in a humorous, honest fashion on his popular blog,

Behind-the-Scenes: LOCATION

Sunday, 28 July 2013

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Here is one of the backdrops for our Issue Two main fashion story shot earlier this week.

We LOVE East London!

Which one is best?

Monday, 22 July 2013

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We are doing a photo edit with photographer Joe McGorty for a feature in our Issue Two.

The question is..... which facial expression is best??

Behind-the-Scenes: LOCATION

Tuesday, 16 July 2013

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We shot on this amazing shop in London's Dalston last week.

Its full of interesting stuff that we never knew we wanted.....

For example, this old typewriter and the small table it is sitting on!

"CIRCULAR PROJECT" collaborator for Issue Two: RICHARD HOEY

Monday, 15 July 2013

Helovesme helovesmenot

We are excited to reveal our collaborator for Issue Two "Circular Project" will be collage/photomontage artist Richard Hoey. 

Richard's work is visually attractive, while at the same time provocative and multi-layered in meaning.

We are excited to see the series he is creating especially for ARTICLE Issue Two.

Here is a piece from 2012, named "He Loves Me, He Loves Me Not"

These people are helping to fund Article Issue Two Collectors Edition.

Sarah McCartney
Gary Goodson
Christian malone
Stephen Creely
Bola Awogboro
Rudy de Swart
Ian Buxton
Oliver Holworthy
Connor Barclay
Adam Atkinson
Hannah Chu
Justin Pollard
Benjamin Köckritz
Michael Kusek
Rich Campoamor
John Wigham
Tracey James
Graham Bell
Alun Williams
Terry Loring
Mark Siviter
Tim Bovis
Antony Waller
Alex Simpson
Jamie McPherson
Isobel Kieran
A gift recipient
Xander Cansell
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