98% Pure Potato: The Origins of Advertising Account Planning

By John Griffiths and Tracey Follows

The story of how account planning began, told by its pioneers

Tuesday, 10 March 2015

If you are an Admap subscriber

Then don't miss the article about 98% Pure Potato we have written for the March issue. The article is called Planning's Genesis. Just keeping you in the picture.. if you're not an Admap subscriber then sorry! 

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