98% Pure Potato: The Origins of Advertising Account Planning

By John Griffiths and Tracey Follows

The story of how account planning began, told by its pioneers

You can help make 98% Pure Potato: The Origins of Advertising Account Planning. Choose a reward below to show your support and have your name printed in the book.
$15 
133 pledges

Digital

E-book edition.
Choose this reward

Sold out!

$30  + shipping
263 pledges

Hardback

1st edition hardback and the ebook edition
$65  + shipping
30 pledges

Collectable

Signed 1st edition hardback and the ebook edition
$105  + shipping
2 pledges

Multiple

4 copies of the 1st edition hardback, the ebook, 4 names in the back of the book.
$130  + shipping
15 pledges

Launch Party

Two tickets to the launch party plus signed 1st edition hardback, ebook edition and your name in the back of the book
$195  + shipping
7 pledges

Long Lunch

Lunch with John, Tracey and two of the planners interviewed in the book, plus a 1st edition hardback and the ebook edition
$6,400  + shipping
1 pledge

Corporate Endorsement

Your company's name and logo at the front of the book

Frequently Asked Questions

Where can I get my book delivered to?

We deliver to most countries worldwide. Enter your delivery address during checkout and we'll display the shipping cost when we know where to send your book.

How do supporter names work?

Every person who pledges to help to make a book gets their name included in a supporter section as a thank you. If you want to add a different name, this can be changed in your account after you have completed your pledge.

Still have a question? Visit our Help Centre to find out more.